Amazon Business commissioned Forester Consulting to develop a Small and Medium-Sized Business Spotlight from research generated by The Total Economic Impact™ Of Amazon Business And Business Prime
Business Prime Total Economic Impact Report Business Prime Total Economic Impact Report

Put Business Prime to work for teams of all sizes

Forrester-commissioned study spotlights value for small and medium-sized companies

Business Prime Total Economic Impact Report

Discover how small or medium-sized companies can benefit from Business Prime


Forrester study found small and medium-sized Amazon Business customers on a Business Prime plan enjoy accelerated delivery speeds by 42%, while 69% saw fewer purchases of non-preferred items, helping them practice smart business buying.

Amazon Business partnered with Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Business Prime. The full study can be found here. To get a high-level estimate of your organization’s return on investment (ROI) from adding a Business Prime membership to its account, check out the Amazon Business with Business Prime Savings Calculator. Customers from a small or medium-sized business looking to learn more about how a Business Prime membership can directly impact their organization can fill out the form and receive access to a spotlight report. The purpose of this study is to provide current and prospective customers with a framework to evaluate the potential financial impact of Business Prime on their organizations.

Forrester Consulting surveyed 54 Business Prime members at organizations in North America and Europe with fewer than 99 employees. Forrester defined small and medium-sized businesses for the survey as those with less than 99 employees.

Download the study to learn more about how Amazon Business customers with Business Prime find value from their plan as a small or medium-sized organization. 


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