Wholesalers receive special discounted pricing

Wholesale Pricing is now available on a small selection of items for prequalified business customers, starting with beauty products and select Amazon devices.
Release Date: 13 March 2020
Last Updated: 13 March 2020

Authorized resellers of Amazon devices and licensed beauty professionals will have access to discounted wholesale prices on some products without any quantity minimums. To access these discounts, just search for devices or beauty products, and wholesale prices will automatically display for applicable items.


Business account administrators of the prequalified businesses can check to see if they are receiving wholesale pricing discounts by accessing the License and credentials menu within Business Settings. If there are any categories listed next to Wholesale Pricing, your account requisitioners (buyers) will automatically receive any wholesales discounts available on those products when shopping Amazon Business.


Start shopping