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Featuring Allison Ellsworth, Co-founder, Chief Brand Officer, Poppi

Founded by husband-and-wife duo Stephen and Allison and based in Austin, TX, poppi combines fruit juice, apple cider vinegar, and inulin prebiotics for a deliciously refreshing, full-of-flavor soda with benefits.

With the help of an investment on Shark Tank, poppi has gone from farmer's-market-favorite to sitting pretty on the shelves of thousands of retailers across the nation. Along the way, it has become beloved by some new besties like Hailey Bieber, Kylie Jenner, Billie Eilish, Russell Westbrook, JLo, Olivia Munn, and more.

Allison Ellsworth is the Co-Founder and Chief Brand Officer of poppi: a delicious, better-for-you soda made with clean ingredients. Struggling with a variety of health issues, she created poppi after discovering the health benefits of apple cider vinegar (ACV) and experimenting in her kitchen to make it taste great. From the farmers' market to a Shark Tank deal and now in retailers nationwide, poppi quickly became one of the fastest-growing non-alcoholic beverages in the U.S. and is now expanding internationally.

Ellsworth leads the Austin-based beverage company’s overall brand strategy and innovation. She pioneered the brand’s cultural cache and digital-first approach, attracting a loyal community of over ~1MM followers and celebrity brand fans including Hailey Bieber, Kylie Jenner, Post Malone and J.LO. Within 24 months, poppi was awarded BevNet’s “campaign of the year”, went viral on Tiktok with 2B+ page views, and ranked the #1 best seller in soda soft drinks on Amazon.

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