Buy local

Buying local with Amazon Business means purchasing products from sellers located in your geographic area—whether that's your state, county, or city. Amazon Business helps you identify and prioritize these sellers through our "Prefer local sellers" policy option. This feature highlights local seller offers in search results, making it easier for your organization to support nearby businesses while still enjoying the convenience and selection of Amazon Business.

Amazon Business simplifies finding local sellers through several features. Our "Prefer local sellers" policy automatically highlights offers from sellers in your specified geographic areas. As a buyer, you can see offers from preferred local sellers highlighted as “Organization preferred” on Amazon Business based on your organization’s buying policies. Amazon Business Analytics allows you to discover which local sellers you're already purchasing from, making it easier to consolidate spending with preferred local partners. These tools reduce the time and effort needed to identify and support businesses in your community.

Yes, Amazon Business provides specific tools to track your spending with local suppliers. Through Amazon Business Analytics, you can create customized reports that filter purchases by seller location—including zip code, city, and state. These reports help you measure progress toward local spending goals, identify opportunities to increase local procurement, and demonstrate your organization's economic impact on local communities. You can also export this data for integration with your internal reporting systems.

Amazon Business reduces visibility of offers when their prices are significantly higher than other sellers’ prices for the same product. Enabling our “Prefer local sellers” policy also allows you to set a price preference by only applying the policy if the price is within 5%, 10% or 20% of the most competitive offer for the same product. This allows your organization to balance supporting local businesses with cost management.

Buying on Amazon Business directly supports multiple responsible purchasing objectives. First, purchasing from nearby sellers enables you to support economic activity and build relationships with suppliers in your community. Second, you can combine local buying with other Amazon Business diversity certifications to support both local and diverse businesses simultaneously. Third, you can enable “Prefer products with sustainability certifications” to find products that align with your sustainability goals. Finally, Amazon Business Analytics allows you to quantify and report on your economic impact—showing stakeholders how your procurement decisions align with your responsible purchasing objectives. You can highlight these achievements in sustainability reports, community engagement initiatives, and employee communications to demonstrate your organization's commitment to responsible purchasing practices.